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            <h2 class="text-center">Guide of Logo Design</h2>
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            <article>
            <p>
                Logo is of vital importance for an iGEM team. A good logo can be an advantage in communication, judge and presentation.<BR>Here we made a guide for new iGEM members to show them how to design their logos.
            </p>
            <h2>Purpose of Design</h2>
            <p>Attract Attention</p>
            <p>Show the Image of the Team</p>
            <p>Symbolize Project</p>
            <h2>Principle of Design</h2>
            <h3>Artistry</h3>
            <p>Good-looking is necessary to a logo, iGEM team logo is without exception.</p>
            <h3>Easy identification</h3>
            <p>Make your team logo easy to recognize. Try to add something can stand for your team in your logo.</p>
            <h3>Originality</h3>
            <p>
                The iGEM logo is often used as a part of many team logos with or without any change. Honestly, it is a good way to show the relationship between the iGEM and the team. And a new image created by team with the meaning of iGEM used in logo will be great, too!
            </p>
            <h3>Intelligibility</h3>
            <p>The logo with clear symbolic significance will be good.</p>
            <h3>Universality</h3>
            <p>
                A good iGEM team logo should have universality so that can be used in wiki, poster, banner, name cards, team uniforms, etc. It requires that the logo is good-looking in all these medias. For example, the logo can be recognized in both monochrome and multicolor, can be harmonious in all the size of the background.
            </p>
            <h2>Taboos of Design</h2>
            <p>
                We summarized some taboos of design for iGEM teams to avoid unnecessary misunderstandings. The meaning of these cautions are easy to find via internet.
            </p>
            <h3>Symbol</h3>
            <p>
                Swastika<BR>Hexagon<BR>Crucifix<BR>Spade<BR>Chess
            </p>
            <h3>Zoomorphism</h3>
            <p>Pig<BR>Black Cat</p>
            <h3>Number</h3>
            <p>4  (4 means death in many Asian countries)<BR>13</p>
            <h3>Abbreviation</h3>
            <p>
                We recommend to use these abbreviation:<BR>Synthetic Biology = SynBio instead of SB<BR>(SB stands for fool in Chinese social network)
            </p>
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