Logo is of vital importance for an iGEM team. A good logo can be an advantage in communication, judge and presentation.
Here we made a guide for new iGEM members to show them how to design their logos.
Purpose of Design
Attract Attention
Show the Image of the Team
Symbolize Project
Principle of Design
Artistry
Good-looking is necessary to a logo, iGEM team logo is without exception.
Easy identification
Make your team logo easy to recognize. Try to add something can stand for your team in your logo.
Originality
The iGEM logo is often used as a part of many team logos with or without any change. Honestly, it is a good way to show the relationship between the iGEM and the team. And a new image created by team with the meaning of iGEM used in logo will be great, too!
Intelligibility
The logo with clear symbolic significance will be good.
Universality
A good iGEM team logo should have universality so that can be used in wiki, poster, banner, name cards, team uniforms, etc. It requires that the logo is good-looking in all these media. For example, the logo can be recognized in both monochrome and multicolor, can be harmonious in all the size of the background.
Taboos of Design
We summarized some taboos of design for iGEM teams to avoid unnecessary misunderstandings. The meaning of these cautions are easy to find via internet.
Symbol
Swastika
Hexagon
Crucifix
Spade
Chess
Zoomorphism
Pig
Black Cat
Number
4 (4 means death in many Asian countries)
13
Abbreviation
We recommend to use these abbreviation:
Synthetic Biology = SynBio instead of SB
(SB stands for fool in Chinese social network)
by OUC-China
2015 September
